American business people are often portrayed as a model for Europeans. They never say that they have problems, no, they talk of challenges and always radiate optimism. It is true, we’re a little more restrained in our culture and prefer to celebrate success at the end than before the beginning. An old joke puts it in a nutshell: A Viennese businessman asks another: “How’s business going?” and the other responds: “Who’s talking about going? You have to carry it!”
René Ringsmuth is a successful Viennese pub landlord. Situated in Johannitergasse, a few steps away from the central railway station, his inn has always been a trendy meeting place for Favoritners, the residents of the Tenth District. The railway station has mutated into a European hub, bringing him many new customers. Nevertheless, he is reticent. Rather than boast about his success, he remains modest: “Things used to be very hard, and they’re still hard today. But of course some things have also become easier. Many hotels have been built in the area and guests come from near and far.” In fact, the combination of wonderful, traditional Viennese cuisine and the lively square is a guarantee of success. Anyone wishing to go for lunch or spend the evening at the “Ringsmuth” is well advised to reserve a table. The guests are as colourful as the timetable of the railway station just opposite. Local business people meet backpackers. Travellers waiting for their train meet local guests.